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Press

Press and media

Everything a journalist, partner or designer needs to write about Vowesta: the story in one paragraph, the facts, the logo and how to reach us.

01

About Vowesta

Short

Vowesta is a free, AI-powered wedding planning platform. Couples get a wedding website, RSVPs, guest list and seating tools, invitations, a gift registry, raffle tools and a disposable camera for their guests, at no cost, on the web and in apps for iPhone and Android. Vowesta earns a 2.5% fee only when guests send money through the platform. It is available in English, French and Spanish and operated by WayPoint Labs.

Long

Vowesta is a wedding planning platform built on one idea: every couple should get the whole toolkit for free. Where competitors sell premium tiers, Vowesta includes everything, from the wedding website with a custom domain to RSVP tracking, seating charts, email invitations, a universal gift registry and stag and doe raffle tools, and adds an AI planner that already knows the couple's date, budget and guest list. Its photo feature, Kept, gives every guest a 36-shot disposable camera on their phone, with nothing visible until the roll develops the next morning. Vowesta charges nothing to plan and earns a 2.5% fee only when guests send money to the couple through the platform. There are apps for iPhone and Android as well as the web. The product is available in 26 languages and is operated by WayPoint Labs.

02

Fast facts

Operated by
WayPoint Labs
Price to couples
$0. No tiers or subscriptions.
Revenue model
2.5% on guest transactions only
Languages
26, including right-to-left
Markets
Canada and the United States
Apps
iPhone and Android, free
AI
Built on Anthropic's Claude models
Guest camera
Kept, also at kept.film
Press contact
hello@vowesta.com

03

Logo and brand assets

Use the horizontal lockup wherever it fits. On dark grounds or photography use the reversed version. Below 100px wide, use the mark alone. Please do not recolour, add effects or place anything inside the rings.

04

Colour

Type

One family, Archivo, in weights 400, 500 and 600. The wordmark is always lowercase: vowesta. In running text the company is Vowesta.

  • Ink

    #17161A

  • Ink muted

    #4D4A52

  • Rose

    #C2566B

  • Rose light

    #E8798C

  • Rose deep

    #A03D52

  • Paper

    #F7F6F4

Aa

Archivo 400 · 500 · 600

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05

Usage

  1. 01

    Keep clear space equal to one ring radius on all sides.

  2. 02

    Do not separate the rings, add a dot or heart between them, or apply gradients, shadows or metallic fills.

  3. 03

    Do not set the wordmark in another typeface, weight or case.

  4. 04

    On busy photography use the reversed lockup on an ink panel, never the full-colour one directly.

Naming

Vowesta (capital V) in prose. The photo feature is Kept, one word, capital K, and its site is kept.film. The parent company is WayPoint Labs.

Coverage

We are happy to arrange interviews, product walkthroughs and demo accounts. Write to hello@vowesta.com and we will reply within one business day.

hello@vowesta.com